Friday, March 26, 2010

The Social Media Marketing Platform

Social media marketing platforms are the new norms today. They provide the cheapest marketing opportunities which make them the favorite of small businesses, especially startup ones. Many people are making SMP marketing campaigns major parts of their marketing strategies, but most do not actually know how to make the most out of social media marketing platforms.

Successful social media platforms have grown phenomenally in the past few years. Facebook’s growth has been: up 159% in traffic over the past year, and continuing to demonstrate solid month-over-month growth. The service has benefitted chiefly from increase in usage among adults, making it a more appealing hub for marketers.

Overall activity on Facebook, in terms of usage, is extraordinary. The key factor here is the content generation: the more content users place on Facebook, the richer and more textured the communities become. With 850 million photos uploaded in the course of a month, and another 24 million pieces of content shared, and 3 billion minutes of uses every day (up three-fold from the year before)…that’s an incredibly rich and active network.

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Wednesday, March 17, 2010

Social Media Comments and Conversations about Your Company

More and more companies are launching their own social media marketing campaigns in recognition to the enormous benefits the strategy can potentially bring. Once your company is able to establish even a slight web presence in a social site surely there will be some who will start talking about your company, with or without you. Monitoring and joining these conversations may be the key to properly evaluating the efficiency of your social media marketing strategy.

Step 1: Set Up Google Alerts
Google Alerts is a free service by Google which will send you email updates as notifications about search results regarding any topic or keyword phrase you want to keep track of. It is highly advised that you track the name of your company, the name of your competitors, and other particular terms or phrases that you think are relevant or of impact to your business. Completion of such an easy task can work wonders for your social media marketing strategy. Google will send you email notifications whenever something that mentions the terms or phrases you are tracking. The notifications also come with links to the respective items. Google Alerts can be used for web, blog, news, video, or group searches.

Step 2: Review Google Analytics Data
Google Analytics is a free tool provided by Google that generates very detailed yet easy to understand and very useful information about the movement in your website traffic, and thus the results of your internet marketing efforts. Google Analytics will aide you in attaching tracking tags to your social media campaigns that will make possible the monitoring of the performances of such campaigns. Such evaluation is vital so that you will be able to determine the extent of effectiveness of your campaigns as well as assert their possible strengths and weaknesses. Thus, it will be easier for you to further strengthen the good points of your strategies while at the same time mitigating or completely eliminating their bad points. Another important function of analytics is that it shows you the sites sending traffic to your website.

Step 3: Search Facebook and Twitter
Both Facebook Twitter have recently made public real-time search engines by integrating it in their respective social networking site’s system. Both work like any search engine only that it searches only the Facebook index and the Twitter index respectively. Therefore, the Facebook search engine will help to search the name of your company in Facebook to see who are talking about your company and what they are saying. Same goes for the Twitter search engine. What you will find out by doing so may greatly help in improving your social media marketing campaign.

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Friday, March 12, 2010

Importance of Social Media Marketing

Social media marketing is the latest craze in online marketing. It involves the promotion of your site or business through social media channels. It is a very cost effective yet very powerful strategy what can get you links, attention and enormous amounts of traffic.

No other promotional method can compare to the cost-benefit ration of social media marketing. With almost no cost you can easily obtain large number of visitors, with high probability that a significant portion of them will visit the website again. As a matter of fact, social media marketing is a very universal approach; it can make any website, not just business websites, profitable over time.

Indeed, the potential benefits of social media marketing are epic, and will be great waste if not exploited. In spite of these, there are still those who are unable to benefit from these massive potentials. Such people can be categorized into three classes; the ones who know little or do not know anything about social media, the ones who are interested but don’t know how to utilize it and those who don’t believe in the worth that a social media strategy can convey to a site or business.

The Value of Marketing through Social Media Websites
Creating link baits at popular social networking and social bookmarking sites and being able to bring such baits to popularity can get you two big benefits: primary and secondary traffic and high quality links.

Primary and Secondary Traffic
Primary traffic is the huge amount of visitors that come to your website directly from the social media websites by clicking a link you or another user of that social site posted. Secondary traffic is referral from websites which found your site, page or content interesting and placed a link to your site in their site. Such link is considered an inbound link of you site and it will serve as a channel that will send visitors to your site.

Primary + Secondary Traffic = Community/Supporters
Skeptics cite poor bounce rate as the main argument in using social bookmarking or social news sites. Hence, they claim that such sites will only provide your site with nothing but useless traffic as most of the time visitors will only click a specific webpage and then click away. Well, such claim is usually true.

Saying all traffic from social sites is worthless is exaggeration. If your site has good content that appeals to the interest of the general public your presence in social sites is likely to become stable. And after stability is reached, there will surely be a handful of users that will begin to follow your site for updates. Detractors also pay no attention to the power of much targeted secondary traffic. General sites or blogs in the same niche will link to a story that’s well-liked on social sites, because it adds value for their readers or users. This is done normally on a daily basis for most.

Primary traffic does come in very much larger volume than secondary traffic. Secondary traffic can be considered more valuable if you prefer quality over quantity. Yes, secondary traffic is of far superior quality than primary traffic because visitors coming from links on other websites bring people who are likely to be interested in your content. Such links prove that others acknowledge the worth of your site which also at the same time builds your brand thus leveraging your product, people who get to read your content and end up liking it will likely recommend it to others.

High Quality Links
Being popular in popular social sites will grant you a huge number of links. Some of these links may even help you with your search engine optimization if such links are relevant to your site topics. If not, they will still be beneficial in sending you visitors. A high-quality story can realistically gain a hefty number of high quality editorial links, most of which cannot be easily bought.

Links = Better Search Engine Rankings
Your social media marketing campaign will aid greatly in your link building and thus will help improve your search engine positioning. When a website receives a huge number of natural, permanent links from trusted domains, it builds authority. Search engines then trust it and give its pages crawling priority. If you optimize your linkbait and website structure appropriately, you can effortlessly start ranking for competitive keywords, which will in turn fetch in search engine visitors.

Doing enough social media marketing therefore will definitely increase your search engine traffic. It can also be said that these links that generate secondary traffic for you are built on borrowed trust. Many people still think that sites or pages posted in social news and bookmarking sites are just going to be a waste of time.

A new website will usually find difficulty in getting links from sites that are not familiar with it. But announcing your site in trusted news or content resource sites makes getting links a whole lot easier. Always remember however that content is still undoubtedly the king. Make sure your content is informative and interesting as well as fresh and unique.

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Tuesday, March 9, 2010

Facebook and Twitter Social Media Marketing Strategies

Social media marketing is the fastest rising strategy in making your product, brand or business known all over the World Wide Web. With the many people using it and the many things people claim, people start to wonder what the right way to start implementing this strategy is. This guide will focus mainly on the king of kings of social media namely Facebook and Twitter.

Facebook, the internationally recognized number one social networking site offers small businesses excellent, cost-friendly marketing opportunities. Facebook offers 300 million users to exploit. Despite the huge population, Facebook has devised as very powerful marketing platform that can pinpoint our target audience in building up your web presence.

Basic Strategy
Sign up for Facebook if you do not have an account yet. You can not make use of its marketing platform for your social media marketing campaign if are not one of its members. After signing up with your own name, also sign up for your company’s own account.

Be conscious, however, that if you preserve your company name for your individual account, you will not be capable of utilizing it for your Business Fan Page, so you may opt to make a Page prior to registering your company’s name. Remember that Fan Pages have special rules regarding usernames.

After setting up accounts and pages, the next thing to do is to check out your competition. Do a Facebook search of your competitors and make an evaluation of their presence. What types of Pages have they built? How many fans or “friends” do they have? Spend at least 15 minutes per competitor in looking at their posts, photos and/or videos to understand how they’re using Facebook. Examine the strengths and weaknesses of their social media marketing campaigns and try to synergize. Combine their strengths while eliminating as much of their weaknesses as possible.

Advanced Strategy
While having your own personal account on Facebook, you may also register a business account for a little more presence. Such account though, may not be able to provide significant benefits especially due to the fact that Facebook imposes many limitations on such Business Accounts. Having a Business Fan Page is far better than having a Business Account. A business fan page is a page where customers or fans of your business or product can register as a fan. Every fan increases your web presence because your updates will become visible on their page or wall. You may also desire to think about running hyper-local ads on Facebook.

Twitter is recognized worldwide as the number one social bookmarking site. It has showcased epic growth over the past year alone. Just like Facebook, it can serve as an amazing social media marketing platform for small and startup businesses.

Basic Strategy
Get a Twitter account now if you do not have one yet, and also reserve an account under your business name. Although you can easily twit in your own name, but having the alternative to twit in your business name may come in handy. The more important part is, you will be able to prevent competitors from registering your business name. Take the time to read the simple guide Twitter developed to help users make the most of Twitter for their business.

The next step is to allocate a few minutes exploring the Twitter homepage, making searches to be able to obtain a grasp of the kind of content available on the service. Let’s say for example that you are the owner of a small souvenir giveaway business, conduct some searches for various terms, phrases and keywords like “souvenir giveaway,” “souvenirs,” “souvenir business,” “souvenir giveaway business,” etc. also search for the names of your competitors to determine if they are already on Twitter, and if they are, how they are making use of it. After that search for your small business name, who knows, there may be some who already converse about you. After you feel comfortable with the available content and the means of how your competitors use Twitter, you can start on your strategy on how to use Twitter to establish web presence for your business.

Advanced Strategy
To be able to make full use of Twitter you also need to be able to efficienly use the more advanced Twitter tools like desktop and mobile Twitter clients like TweetDeck (TweetDeck), Seesmic (Seesmic), and Tweetie (tweetie). Desktop clients provide more flexibility and desktop access than the Twitter website. You can also do all sorts of things on Twitter straight from your desktop. Among other things, you’ll be able to pre-define searches and group people you follow so that you can minimize the noise and focus on the real content. You might also consider using a web tool like Twitterfall, which will allow you to define and color-code various custom searches that you can review from time to time, and also to follow trending topics.

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Friday, March 5, 2010

Social Media Marketing Spending Booms Up

Social media marketing has risen to become one of today’s most used marketing techniques. More and more people now acknowledge the potential of launching your own social media marketing campaign. More and more people now invest more and more on social media.

When social media marketing was first introduced only a few were interested as many doubted its potential benefits. Skeptics heavily flamed the concept, even more when the financial crisis engulfed the world. But social media has endured, and has grown into epic proportions. It has now even take up a significant portion of a business’ budget.

Social media marketing is even considered by many as the best option for underfunded companies or marketing campaigns. The economic meltdown forced people to resorting to cheaper methods, which made them come to using social networking, as it is one of the cheapest alternatives. And to their surprise, it worked wonders. And now that it is accepted by the general public, it is sure to grow even more.

When compared, the February 2010 budget spending on social media marketing is 60% higher that that of August 2009 (from 3.5% to 5.6%). Likewise, the planning for the subsequent one to five years shows a analogous altitude of thought as well: in August 2009, social media spending was thought to be 6.1% for the next year and 13.7% for the next five years; and now, it's more like 9.9% in the next year and 17.7% in the next five years.

Top Five Social Media Marketing Resources

1. Webinars / Podcasts – webinars and podcasts are comsidered to be great resources for professional development, industry research and learning about potentially-relevant products and services, saving people the time and expense of attending in-person training.
2. Ratings & Reviews – provide useful input into the business buying process, particularly those ratings or reviews provided by other small businesses using the product or service.
3. Company / Brand Pages on Social Networking Sites – social network participation is now mainstream for U.S. adults, with 46% using sites such as Facebook and 25% participating weekly. Small business leaders are increasingly turning to these sites to find the latest information about important vendors, products and services.
4. Company Blogs – small business leaders praise company blogs – at least, those that are “well written, current and with good thought leadership articles” – as great sources of information about business-relevant products, services and the underlying character of a company.
5. Social Media Search – while some of the business-relevant information on social media sites can be found through general search engines, a great deal cannot. Realizing this, over half of small business leaders using social media search for business-relevant information directly on sites such as Facebook, LinkedIn, Answers, SlideShare and many more.

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Friday, February 26, 2010

Measuring Social Media Marketing

Social media marketing is considered by many as today's most effective internet marketing tool. And its potential just continues to grow. More and more start socializing in the World Wide Web to help their business grow. New techniques and methods are being discovered each day. With the so many means available it is oftentimes difficult to ascertain whether that one you are implementing is right for your business. Measuring social media marketing is the best way to test the performance of your social marketing campaign.

Measuring social media marketing success is not that plain simple. Understanding your goals is the first step in determining the effectiveness of your endeavors. After clearly defining what you want to achieve, you can now think of ways to measure your performance.

If you find yourself having a hard time defining your objectives, then there are 8 simple questions you may want to ask yourself.
1.How can I fill my sales funnel?
2.How can I improve customer engagement?
3.How can I improve exposure and coverage?
4.How am I empowering my community to interact?
5.How do I grow sales from my community?
6.How can I build a voice and a new stage for my ideas?
7.How do I bridge my offline experiences with my online presence?
8.How am I extending to the mobile environment?

These questions might not always help you get the answers you need to be able to specify your aims for your social media marketing campaign, but they are sure to help you. They will definitely guide you to some extent in specifying goals will get you going. If you've already found the answers you are seeking there is really no vital need to answer all of them. There are different goals that can be targeted. Some are rooted in PR-type practice. Others are more marketing-minded. Still others are sales-focused.

Measuring figures with a dollar sign is probably the most common means of measuring business performance. But when it comes to social media marketing, there are several ways of measurement that may even display a better view of your campaigns effectiveness. Divide your marketing campaign into different projects. We can measure effectiveness as a whole but it is always better to measure the campaigns success by part. Using different means of measure for each part is applicable if such will arrive at clearer results. Some of the means of measuring social media marketing are as follows:
% of online conversation (versus competitor).
% of coverage improvement.
# of new subscribers/attendees/buyers via tracking links.
# of new threads, comments, conversations for engagements.
# of actions taken (for instance, on email newsletters).
increase in $ per visitor, monthly average.
# of leads
# of sales call conversions
unique visitors (all those basic web metrics)

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Wednesday, February 24, 2010

Social Media Marketing

Social media marketing is defined as the conduct of marketing, sales, public relations and customer service through the use of one or a combination of social networks, online communities, blogs, wikis or any other online collaborative media. Some famous social media marketing tools are Twitter, LinkedIn, Facebook, Flickr, Wikipedia, Orkut and YouTube.

Social media in an internet marketing sense pertains to a collective group of cyberspace or web properties whose content comes from publications or posts created by users, and not direct employees of the said property such as the vast majority of the videos on you tube and the bast majority of threads on forum sites as well as the most of the tweets on tweeter.

Three Major Elements of Social Media Marketing
1. The Buzz
Make posts to attract the attention of other members or users. Create a buzz or newsworthy events, videos, tweets, or blog entries. Make sure they are interesting and are likely to captivate people who stumble into them. Catchy posts are likely to spread over the network like a virus. Buzzing is the core of social media marketing. It differs from the traditional methods of commercials, print ads, and press releases in the sense that other users become the medium for your marketing campaign. Members tend to pass something of interest to other users.

2. Fan Pages
Create of facilitate means in which fans or patrons of your brand, your business or yourself can promote a message of their own on multiple online social media venues. Create fan pages where they can talk about whatever they are a fan of.

3. Be Active in Conversations

Conversations are the lifeblood of social media marketing. The marketing campaign is controlled not by the organization but by the consumers themselves. Consumers can start or participate in conversation about a brand they are interested in. Respect of all users as well as confidentiality of private information should always be maintained.

Social level marketing therefor is a method of advertising that utilizes mainly social network service to increase the web presence of its products, services or the business itself. Increasing web presence means increasing the number of internet users seeing your brand. This ranges from simply advertising directly on social networking sites, viral marketing that spreads throughout the web, email, and word of mouth, or providing niche social networking sites focused around the item being advertised. Most social sites nowadays allow the creation of profile pages. Make utmost use of them, make them content information about your product. Create a fan page for your company, or much better for each product line. Such will facilitate conversations, arousing talk about your company and what it has to offer.

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Tuesday, February 23, 2010

Social Media Networking Top 10

Social media networking is the new fad in doing business online. It has revolutionized internet marketing and changed the way people socialize in the World Wide Web for towards the benefit of their business. Countless are joining social media networks but only a few really know how to completely exploit its full potential. Following are 10 tips that can help you grow your business and attain financial success with the use of SMN.

1. Pull, Do Not Push
Do not push your products or services to your contacts, instead, build a connection founded on trust. Allow them to have confidence in your business. Let them believe in the quality of what you offer. Set an image that every dollar they will spend on you will be worth it. This way you will be pulling their interest. You will no longer need to tell them to buy your products, they will voluntarily look for them.

2. Let the Social Media Network Know You Exist
Actively participate in conversations to get yourself acquainted with other users. Your participation will send the message that you like helping others.

3. Content is King, but Conversation is Queen
Content is king not only when it comes to search engine crawlers, but also to people. People, especially those in business like reading websites with sense. Make sure your content captivates their interest and gives an impression that you are knowledgeable and reliable. Participate in conversations and share what you know. Content and conversation when paired together will do wonders.

4. Maintain Authenticity and Transparency
Be real. Do not claim to know something you don't as such will just get you into trouble. Be open. Do no keep skeletons in the closet. Be honest. Admit mistakes and speak of ways you can make amends.

5. Do not Attempt to Participate in Each Social Network
It is impossible to participate in every social media network. Hundreds are out there and new ones keep on coming up. If you engage in too many social sites, it is certain that you will not be able to properly maintain all of them. You might even forget some of them. Properly maintaining a few social networks is better that poorly maintaining many of them.

6. Give and You Shall Receive
Help whenever there is a chance. This will help forge strong bonds between you and the other members as well as create a good image for you and the business you represent. Help people and they will surely help you back, maybe not now but in the near future. Earning the trust of people who know you care will be easier.

7. Follow the Rules of Real World Marketing
Social media is just another channel of marketing. Still adhere to the ethics and guidelines of marketing offline or in the real world. Implement your damage control measures both online and offline.

8. Prepare Your Mindset and not just Your Toolset
Your social media networking campaign is not just a tool but and entirely new approach on its own. Do not think of it as indispensable, as it can make or break your brand online.

9. Be Yourself
Be true to who you are and do not pretend to be somebody else. Do not become a poser. Post your own pictures, use you real basic information. Being true to yourself is the first step to gaining the trust of others. Lie and someone will catch you sooner or later.

10. Share Findings
Whenever you stumble upon something you think might help in social media networking, share it with others. Be open to discussions and debates.

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Monday, February 22, 2010

Social Media Networking Guide

Social media networking is the act of utilizing social media to convey one's message to a wide network of people. In business, it is the unrelentingly growing means of how businesses market their products in a comprehensive yet cost effective way. With the seemingly boundless benefits offered by social media networking, countless people are being drawn into it. But majority of these people do now know how to exploit the maximum potentials of social media. This aims to be a simple guide to those who are fond of networking.

We’ve all heard the expression “It’s not what you know, it’s who you know.” This statement is usually viewed in a negative way, but in the world of social media networks, it is an absolute law. In social media, who you know – or who knows you - will make or break you. Your connections make the biggest difference so you must figure out early on the right people to connect with and then take the time to know them and let them know you. Build trust and relationships with the influencers to quickly leverage your socializing capabilities.

The influencers are who the members of the social media network trust and believe in the most. If you get them to believe in you, your business, or the products and services that you offer to the point that they mention your product in one of their, for example tweets, the effects could be staggering. Earn their trust and it will be like earning the trust of those who already trust them.

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Monday, February 15, 2010

Social Media Network Effects

Participating in a social media network has both beneficial and adverse effects. The benefits are great but the risks can lead to drastic consequences. It is therefore vital that caution be exercised in online socialization. Be vigilant of who you are connecting with.

Benefits of Growing Your Social Media Network
In social media, the magic lies on connections. Generally, the more contacts the better. The more people who interact with you the more the benefits from the social media network. There are also problems that may arise from having many connections, such as noise and other irrelevant information as well as the great deal of time needed to manage loose connections. But the potential benefits way outweigh such risks or downsides.
1. More opportunities
2. Greater access to expertise, information, news
3. Frequent, valuable feedback
4. Accelerated growth through viral effects
5. Lower cost and better quality attention

Proper Management Equals Growing Connections
The efficiency of how you manage your social network connections with have the biggest impact on the success of your social media endeavor. You should always make sure to keep your network maintained and of excellent quality. Productivity and system problems may annoy connections and make them break away from your network.

Maintaining your own social network community can be very tiresome, and you may also not be able to get things right on the first try. But don't give up. Try again, your perseverance will surely pay off handsomely.

Maintaining Signal Versus Noise
You should be able to filter good connections from those that only cause you nuisance. There are always those people who do not have any intentions about your community or what your community hopes to achieve. Some people simply just like pestering other people. Set a standard to base which are good connections and which are bad. And please adhere to this standard strictly. Following people who just keep on beating around the bush will just waste your time and give you nothing but frustration. It is your community, your choice of connections.

Stop Social Media from Taking Over Your Day
ONLY SHARE WHAT IS SAFE TO SHARE – Once you connect to people outside your close friends and family you need to restrict the information you place in these networks. If in doubt, keep it to yourself.
Observe before following. Look before you leap.
If people are eating up too much of your time, ditch them, and do not feel any guilt or regret about it. There are no rules that say you have to follow and entertain everyone who follows you!
Select your venues and do not try to be active in everything.
Do not engage in time-wasting activities, such as quizzes and zombie games.
Set Social Media time and log off when that time is over.
Grow your network selectively and steadily – Learn how much activity you can manage.
Use tools where appropriate.

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Thursday, February 11, 2010

Social Networking Parent's Guide

Social networking sitesSocial networking sites can be accessed by anyone because they basically offer memberships for free. Hence, they may try to engage in social sites not fit for their age or acquaint themselves with people that will not be healthy for them. It is therefore a parents responsibility to make sure his/her son/daughter's social networking experience is a healthy one.

“Do you know where your children are?" is a common things asked from parents concerning children. In the social networking sense it equates to "Do you know what social networks your kids are actively involved in — and who they're chatting with online?"

Social networking sites have evolved into a mainstream for kids, teens and adults alike. These sites encourage and facilitate information exchanges about people, picture and video sharing, and communication through blog and other instant messaging media with other like minded people or the whole community in general. Though the potential benefits of actively participating in social sites are very huge, we should all be aware of the risks and possible pitfalls the come with online social networking.

There are some social networking sites whose main target audience are pre-teens – kids ages 5-11 years old. These kid-focused sites implement rules and policies better fit for youngster and members usually go through a longer membership process than the regular teen and adult sites. There are still however, a number of things a parent can do to better make sure of your kid's online socializing safety. The law is well aware of this dilemma and has provided parents control over the type of information a kid can post or publish online.

The federal constitution has devised the Children's Online Privacy Protection Act (COPPA) to govern sites directed to an audience of ages under 13. The COPPA also applies to sites who do not specifically target pre-teens but are aware that they are dealing with kids younger than 13. the COPPA requires such sites to get parental permission before they can start to collect, maintain, or use a kids' information. It also gives the parents the power to review their kid's online profile and blog pages and make necessary changes. The main problem lies in the fact that most parents fell outpaced by their technologically savvy kids and feel reluctance in approaching them about techie matters. Parents should know that there are still stuff they can teach their kid's to help them stay safe while socializing in the realm of cyberspace.

Help Kids Socialize Safely Online
1. Aid your kids distinguish what information should be kept confidential
Explain to them the reasons why some information about themselves, family members and friends are to be kept from the knowledge of other people. Tell them the possible harm divulging information like full name, Social Security number, street address, phone number, and family financial information — like bank or credit card account numbers — can cause. Advice them to choose a screen name or user name that does not give out way to much information.

2. Use privacy settings to restrict who can access and post on your child's website
Good social networking sites have strong privacy settings. Demonstrate to your kid how to utilize these settings to limit who can view their online profile, and explain to them its importance.

3.Explain that kids should post only information that you and they don't mind others seeing
Even after privacy settings have been put into effect, there are still some or even all of your kid's profile that outsiders or the general public can look at. Advice your child to think at least twice about what he will be saying in his blog or what pictures or videos he will be uploading. Employers, college admissions officers, team coaches, and teachers may view your child's postings and may provide a very valuable first impression. Even screen names can have big impacts. Advise kids to think about what others may think of their screen names.

4. Inform your kids that once they publish information online, they can't take it back
Even if they delete the information from a site, others would have already sen it, and older versions may exist on other people's computers and be circulated online.

5. Determine how your kids access the online social networking sites
More and more, kids are accessing the Internet through their cellular phones. Find out about the limitations you can place on your child's cell phone. Some cellular companies offer plans that limit downloads, Internet access, and texting; other plans permit kids to use those features only at particular times of day.

6. Tell your kids about online bullying
Online bullying can be executed in numerous forms, from circulating rumors online and posting or forwarding private messages without the sender's permission, to sending threatening messages. Let your kids know that the words they type and the images they post can have real-world consequences. They can make the target of the bullying feel bad, make the sender look bad – and, sometimes, can bring on punishment from the authorities. Encourage your kids to talk to you if they feel targeted by a bully.

7. Tell your kids to refrain from sex talk online
Recent research shows that teens who don't talk about sex with strangers online are less likely to come in contact with a predator. If you're concerned that your child is engaging in risky online behavior, you can search the blog sites they visit to see what information they're posting. Try searching by their name, nickname, school, hobbies, grade, or area where you live.

8. Advice your kids to trust their Instincts if they get suspicious
If they feel threatened by someone or uncomfortable because of something online, encourage them to tell you. You can then help them report concerns to the police and to the social networking site. Most sites have links where users can immediately report abusive, suspicious, or inappropriate online behavior.

9. Read sites' privacy policies
Spend some time with a site's privacy policy, FAQs, and parent sections to understand its features and privacy controls. The site should spell out your rights as a parent to review and delete your child's profile if your child is younger than 13.

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Wednesday, February 10, 2010

Social Networking

Social networking is the act of individuals joining together to form particular groups, similar in a sense to small rural communities or a neighborhood subdivision. Even though social networking is possible on a personal level, like employees in a workplace, students in a college or high school, social networking is still usually done online, in the virtual universe we know as the World Wide Web.

Online social networking is the most preferred mode because of its global scope, compared to the very limited reach of that in workplaces and in universities and colleges. There are millions of people surfing the internet everyday looking for someone to meet. The internet is also the source of limitless knowledge as it is the fastest medium for information and experience exchanges. You can search for any kind of topic on the internet, be it golfing, gardening, developing friendships or professional alliances.

Social sites without a main focus are commonly referred to as general or traditional social networking websites. They usually have open memberships that are almost always free. These sites accept everyone regardless of their hobbies, beliefs, or views. These comprehensive connection systems usually allow their members to create their own communities and have their own network of friends. Through communities, they can refrain from engaging with people not of the same interests or goals,

Websites are the common medium in online social networking. These websites are called social sites or social networking sites. Social networking sites serve as online communities where like minded internet users gather and share their thoughts. Different social sites focus in different areas of interest such as hobbies, religion, or politics. There are also others who do not focus on any particular topic. Social network sites are usually free for membership and socialization can begin immediately after sign up. Profile pages that display basic and sometimes contact information of the member are common in social networks.

Making friends is probably the most obvious benefit of being an active member in a social networking site. There are several other benefits one can get from these sites. Diversity is one of these benefits. One gets to have the chance to interact with people from all over the world. This means that one can make friends or other bonds for example with people on the opposite side of the globe. Such not only makes you a new friend, but also allows you to learn a thing or two about your new friends' cultures or new languages. We all know learning is always a good thing.

Risks of Online Social Networking
Along with the numerous benefits of online social networking come certain risks like data theft and viruses. Identity theft is the most prominent problem that may arise from one's participation in online socializing. Such fraud involves someone pretending to be someone else. Exercise caution with every new acquaintance made online. By being aware of your cyber-surroundings and who you are speaking to, you should be able to safely enjoy online social networking. It usually takes several phone conversations before you get a grasp of who someone is, but a clear judgment can often be made only after a personal meeting.

Now that you are informed about online social networking... you can begin looking for social networking sites you can participate in.

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Tuesday, February 9, 2010

60 Thousand Members in Your TVI Community within the Year

The Team Vinh International Social Media Platform which aims to beat Facebook and all other leading social networking sites by having a staggering 75 million members on its first year promises all sponsors will have at least 60 thousand members in their communities by the end of the first year of their sponsorship. 60 thousand members means 60 thousand prospects you can directly reach for easy sales.

While everyone is welcome to join the TVI Social Networking Site, there are those who can appreciate the boundless opportunities lying in managing one's own social networking community and have upgraded into sponsorship accounts. They have taken the lead, don't fall behind. Upgrade your account to that of a community sponsor now.

You can choose to upgrade and be the sponsor of your own social networking Community on the International Social Networking Media Platform. This opportunity will bring huge numbers of free members under your name and brand in the International Social Networking Media Platform and you will grow your brand while International grows into the next Facebook. We have an opportunity for almost any budget with group-sponsored communities to single sponsored communities on the International Social Networking Media Platform. What makes the social media opportunity very practical is we price the start up of your personal community on our platform for a small fee as the sponsor of your community on our social networking web site. We have estimated in very conservative numbers that the first communities can expect to receive 5,000 new members to join their community within 60 days. Imagine adding an additional 5,000 members each month joining free at your community. If you have the solution they are looking for in their lives, you can make huge profits as a sponsor of your own social networking site on the platform. You only pay more when you have profits from our growth.

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Friday, February 5, 2010

Team Vinh International – the Next Social Networking Phenomenon

Facebook shocked the world and shook the very foundations of social networking sites when it reached the pinnacle of social networking success in a very short span of time. It is considered by most as today’s number one. It has pioneered the use of chat interface within its system, and the inclusion of numerous applications. Members are even allowed to publish their own applications like quizzes etc. Now Vinh H Le promises that the Team Vinh International Social Media Platform will definitely be the next Facebook, it will be an even bigger miracle.

The Team Vinh University has developed the perfect method to realize more than any other Social Networking Media Platform ever known in the virtual universe. We have engineered cutting edge proprietary software that will place our Social Networking Media Platform to the top of all search engines faster than any web site ever created. We deliver keyword driven content to every social networking Community on our platform. This not only gives experiences that all enjoy and can profit from and also gives the web site top ranking to be found by all quickly. This is what will drive our velocity and we will be International with Team Velocity as the wind at our backs that keeps pushing us forward

We are the few lucky people in human history to be part of the information age, and you are the lucky ones who will be given the opportunity to join us make history. The information age is an equal opportunity growth event gifted to all humankind alike. You can be in the US, the Philippines, China, Europe, Vietnam, Canada, Australia, South America, Africa and yes even the South Pole or anywhere in the world.

If you have an internet connection, you can be part of this history or watch it as it happens and tell all I could have been rich from that deal but let it pass me by. How many times have we heard those words from others, “I could have bought that McDonalds franchise for $5,000 when they first opened”, and many other deals people lost on? In fact, we hear more stories about deals lost than deals taken advantage of. Why we ask how this could be when these were all gold offers and anyone could see the opportunity in each. It is simple, the deals turned down were turned down from fear. The word fear works its way through all and every event in life good and bad and we react to this emotion more than any other when choosing business deals. Knowing this emotion is God Given and for our protection, we must know it is there for a reason and we also know God Given Faith was granted each equally. When faced with the fear we must dig deep within the soul to find the mentioned 6th sense that can lead us to safety and help us profit.

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Thursday, February 4, 2010

Team Vinh International Aims for 75 Million Members International has announced its vow to have at least 75 million members on its Social Networking Platform on or before its reaches its second year of operation. This is to prove that we are the best by smashing the records of all the popular social networking sites of today. It may sound farfetched but the Team Vinh University has the experts, the facilities and equipment, the dedication and the desire to help those that are in need to pull it off. The two years of careful planning based on the foundations of sophisticated research gives us the confidence to make this ambitious claim, firmly believing it will become an inevitable reality. International is definitely the opportunity that can change your life forever. Vinh and his team of experts have been preparing for Team Vinh International Social Networking Site’s launch their entire lives. There exists no man on earth that can lead this project to insurmountable success other than Vinh.

TVI Social Media allows members to register for free and access very helpful tools to help them in their business endeavors. All free members are then given the opportunity to upgrade to a sponsorship status. Sponsoring a community web site allows the member to build a huge community of members that they could do no other way. Vinh has the goal of reaching 15 million members this year. Each of the community web sites we project to have 75,000 for the year. We plan on 1,000 community web sites and this would be a total of 75 million members the first year. We know these numbers are very high and would take a multitude of resources both in hardware and manpower.

We have all of the software created for automation of all processes for growth. We have the best talent slated to recruit for the team of managers. We are large BPO and can grow much bigger if needed and we can outsource some of our processes to other BPOs in the Philippines. We know that the goal is obtainable and the numbers as well can be reached.

We as a company and Vinh as the leader will surely make it all a reality. We have been slow to announce the entire social networking sites plan to make sure every part of the software for the process was tested and working. Every element registered a clean sweep in the testings. We are ready to turn this process on and we will look forward to the first group to upgrade and profit with us.

We pledge to you a huge 100% effort to complete the project and reach the goals outlined. You will be proud of this Social Networking Media Platform. This concept is the biggest any of us will ever see in our lives and make sure you understand Vinh H Le and Tom Green can achieve these lofty goals.

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Wednesday, February 3, 2010 International Open for Partners

The lunch of the much awaited Team Vinh International Social Networking Media Platform marks the opening of Team Vinh University’s doors to all of you who want to profit from network marketing. The International business model is the best way to make our social networking sites grow building a huge member base. All members will be considered and treated as partners and they will profit and continue to profit as the International Social Networking Media Platform grows.

Free members who want to earn more and grow their very own business may opt to upgrade to a sponsor account and sponsor a social community with the TVI social network. We generate all the data from the member to build the intuitive software modules with a web based interview form to know specifically what they need, and what they want. We will build for them custom landing pages so that our member can easily and quickly connect them to them via the Social Networking Media Platform sites we have created profiles for them.

We will generate profiles from keyword phrases we carefully select for each member based on the data they have provided us when they upgraded to a sponsor position. Building the keywords into their profile is the best way to have the search engines find the member’s page. We will also link him to our social networking sites platform if done correctly and the keywords to get the exposure for the member must be the right ones. This gives us a big structure to connect the member to every social networking site they are on. We have a social network landing web page or more if needed to deliver to people the information about our community social networking sites that no one else has period. We have many different types of content and web page styles that appeal to the Social Networking Media personality. The biggest point of our system is it is about business and money. International knows and has done the research to know the demand is there for a social networking business platform. There is a huge group of people that know how to use the social networking sites and no nothing about business and making money but would want to if they could. They would be perfect fit for our International Social Networking Media Platform.

Everyone can become part of the International social networking sites absolutely free and we will provide them more tools to automate whatever they want done on their webpage. We give members a business opportunity to partner with us and sponsor one of the social networking community web sites. This International business model keeps our members focused and committed. Sponsors of community social networking sites will get huge numbers of members flowing into their sites to learn about making money and the concept or idea on the community social networking site they created. Free members that join their community site have their own web page with a profile and information about them they want others to know. We offer a blog; a lot add ons, and tons of tools all free. We can teach our free community members all they want to learn to use the marketing tools on the system and do it free.

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Tuesday, February 2, 2010

TVI Social Network Goes Into Action

Team Vinh International has perfected its very own social networking site that aims to become one of the top ten social networking sites within the year. TVI has engineered a very unique, intuitive and innovative Social Networking Media Platform unlike any out in the World Wide Web today. By putting together a team of experts, advance facilities and equipment, and the dedication to be of service to all network marketers, TVI has managed to create the largest social media for business and network marketing today.

We have the best interfaces to allow members to put together their own social media member profile pages, fully customizable to let them express what they really want to express. Even after the social networking site’s completion, Team Vinh still continues to do research and development to be able to create powerful yet easy to understand systems for our members’ convenience. Each member will be able to create a page unique from that of other members. The perfect user experience full of simplicity and utmost capability can only be felt here at our TVI social networking site. We have all the necessary software and equipment to let the world know of the good news and in a few months time, The Team Vinh Social Media Platform will be well know all throughout the virtual universe.

Please visit the International website to learn how the Team Vinh University can help you no matter what kind of business you have, anywhere it is. All members are assured to earn profits. This is the perfect combination to have the business sites , the social networking sites all on one domain name and each member has a replicated business site and can elect to add a social networking community site page.

Anyone can join the International community social networking sites and our team of experts will immediately build a search engine optimized website for all who become our members. Any International business member can choose as well to add a social networking page free. International has the complete package of developed software that make the whole experience easy with automation. We will take care of the task of adding members from current social networking sites and putting them in our business social networking site communities, thus bringing in more people to our members’ contacts. All our research and processes we have worked on already indicate we can add 5,000 new members a month to our community social networking sites.

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Monday, February 1, 2010

TVIPSI Community Web Site

The Team Vihn University announces the coming of its own social networking site that aims to change the way people do social networking forever. Revolutionize or social media experience with us.

We offer the traditional social networking feel with the capability create your own communities based on your very own concepts and ideas and add new members to the said communities. Community owners or site sponsors are allowed to have as many pages as they need in order to fully describe their product, concepts and ideas and to bring success to their community. We will provide consulting on set up to insure the success of the sponsor. They will then be able to create their very own custom web site marked with their very own logo along with the Team Vihn University logo to co-brand them to International.

We will provide each sponsor many tools in his back office to track all the details of his web sites. We will give the sponsor all access to all their members’ data to know how to approach each but never payment information or any personal identification. We keep all members’ personal information confidential. We give sponsor a huge pool of tools to use to contact and email their members. We will supply them a messaging system to be in contact with all members quickly and as well as a message forum. We aim to help all sponsors to target each member in ways they will surely be successful. We even have a text message broadcaster along with a phone broadcaster. Gone are the days of one single contact tool.

We consider the sponsor experience as a thoughtful setup of extremely useful tools and sales aids. We are the home of network marketing and we make available many free tools and reports to give to your community members.

All members that join free get a rich and useful complete page to design themselves and provide responses to polls and questions with built-in messaging software. They will have access to the patented TVU complete and comprehensive member search to find and capture leads they can contact free. We do not charge our community members of finding prospects and contacting them. We encourage good communication and knowledge sharing thorough a jam packed information sharing center.

We have a complete and proprietary video chat room that our members will enjoy as a free tool. We take pride in the fact that our community web sites as simple to use and make responding to other members very quick and convenient. We want your time spent on making money and not on how to use a complicated system. It is simple to use though the programming is sophisticated with many features you have never seen before in a member’s area. Join us and learn how to profit on the internet while having fun.

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Monday, January 18, 2010

International Network Marketing

International network marketing also known as multi-level marketing, international direct selling or international referral marketing, is a term that means a unique marketing structure that is engineered to form a marketing and sales capability by providing compensation to promoters of company products and services. The most loved part is that promoters are given commissions not only for sales they helped generate but also for the sales made possible by promoters they have referred into the system thus creating a downline of promoters. The downline can be illustrated in pyramidal form to fully showcase the hierarchy of multiple compensation levels. Companies may use such technique as a mere part of their general marketing strategy or as the core of their overall marketing campaign.

An international network marketing company is represented by independent and unsalaried salespeople commonly known as distributors but are also sometimes referred to as associates, independent business owners, dealers, franchise owners, sales consultants, consultants, independent agents, etc. they are not employed by the company the produces or provides the products or services they sell and therefore do not receive any time-based salary. The distributors only receive according to the quantity of products or services they sold by their own means and of course, the sales of their downline network.

International network marketing distributors grow their organization through the establishment of their own loyal and active customer base which is composed of consumers who buy straight from the company. Another way to expand is to recruit an efficient downline of able distributors who are also likely to build their very own customer base. There are also those distributors who buy products from the company at discounted or wholesale price and then they sell them at regular prices. This way, they get to earn commissions while at the same time earning the discount as extra profit.

Compensation Plans

International network marketing distributors receive compensation based on the company’s compensation plan.

1. Unilevel Plan
The unilevel plan is the most basic international network marketing compensation plan. Here a marketer is permitted to sponsor only one line of distributors which is called his frontline. The number of distributors one can include in his frontline is unlimited as to encourage people to recruit as many frontline distributors as they are capable of. The unlimited frontline is because the compensations are usually paid out on a limited depth only. A sponsor can normally receive compensation on sales five to seven levels deep.

2. Stairstep Breakaway Plan
The Stairstep breakaway plan’s distinguishing factor is the fact that t has representatives who are accountable both for personal sales and for group sales volume. Distributor recruitment and product retail is what makes up volume. A group leader will be selected depending on the sales performance with any representative with one or more downline recruits qualified. The group leader is entitled to different discounts and rebated depending on how well he performed. Once predefined personal or group target volume sales are realized a representative will move up to a higher commission level, such activity goes on until the representative’s sales finally reach the top or final commission level and eventually breaks away from his upline. He is then treated as no longer connected to the upline and his compensation end unless he agrees to start all over again. The uiplining continues until all international network marketing members have broken through.

3. Matrix Plan
The matrix plan is similar to the unilevel plan besides the fact that it only allows a limited number of distributors in the first level. Recruits after the limit are automatically places on lower level positions in the downline. Maximum width and depth is common in matrix plans. A new matrix is initiated whenever the current matrix reaches its maximum width and depth. International network marketing matrix representatives earn unlimited commissions on limited volume levels with very minimal sales quotas.

4. Binary Plan
An international network marketing binary plan permits representatives to have two frontline distributors only. Every time a distributor sponsors more that two distributors, the excess are placed below that distributor’s frontline. The primary limitation is that distributors must "balance" their two downline legs to receive commissions. Balancing legs typically requires that the number of sales from one downline leg constitute no more than a specified percentage of the distributor's total sales.

5. Hybrid Plan
Hybrid compensation plans are engineered having elements of two or more kinds of compensation plans.

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Tuesday, January 12, 2010

Internet Marketing Specialist Search Engine Marketing

The world is currently submerged under a grave financial crisis and global economies are at the brink of meltdown. Maintaining one’s lifestyle has never been harder. And to cope with the harsh times more and more people are betting it all on putting up their own home based business that they think will succeed. But most of these new businesses drown in the competition and devoured by the bigger companies. One great idea to avoid getting washed away by the turbulence is engaging in internet marketing. Professional marketing plans engineered by certified expert internet marketing specialists are the best tools a startup business can use for survival. Search engine optimization assistance is one field where specialists can be of great help.

Search Engine Optimization
The primary strength of the internet is that it allows the publisher to conduct global distribution of information at generally nil marginal cost. This has made online opportunities limitless and more and more companies are now exploiting these potentials to help make their businesses grow. And search engine optimization which aims to have a website or webpage rank high in the result pages of major search engines, is the undoubtedly the best way to make your business known in the virtual universe. And the best way to learn SEO is with the help of an internet marketing specialist.

There are over a billion websites listed with search engines and more and more new websites are getting listed each day making the competition very tight and overwhelming. With so many competitors going after the same customer, most businesses, especially startups, find difficulty in getting good positions in the major search engines. Learning SEO and applying its techniques on your own can be advised, but such task can be very grueling and time consuming and you are very prone to making mistakes. Getting the aid of an internet marketing specialist specializing in the field of search engine optimization is still the best option.

Certified internet marketing specialists more specifically referred to as search engine optimization experts are adept at strategically improving your search engine ranking. These experts are masters of the tried and tested effective and ethical SEO techniques that can formulate a fool-proof search engine marketing plan that can result in your website pr webpages gaining more top SURP placements than any other plan you could have possibly formulated using other means.

Latest research proves that almost 70% of website traffic is derived from search engines thus making the search engines the best place to start your internet marketing campaign. The major problem however, is that most people only view up to the first three search engine results pages thus making those ranked in the 4th to the latter pages get almost no traffic from the search engines. These is the problem because the less the traffic, the less earnings for the business while the more the traffic, the higher the returns. SEO internet marketing specialists will definitely help you utilize search engines to gain new customers and keep the old ones hooked.

You better be careful in searching for the right internet marketing specialists to partner with because many claim to be experts but only a few know what they are actually doing. The most common mode of operations of such fraudulent claim-to-be-specialists is offering to rewrite the client websites meta-tags and then manually resubmitting it to over thousands of directories and search engines. They claim that this process that they are making available for you at only $35.95 or o will ensure a Top Ten ranking in Google or other major search engines.

The truth is meta-tags have already become a thing of the past. In fact, Google gives almost no attention to them anymore, and so will the other search engines in the very near future. Google is the current king of kings of all search engines and the other search engines are sure to follow Google’s footsteps. The greatest threat of tying up with a fake internet marketing specialist is that they can bring your site down instead of improving its performance. Google ban’s websites listed on farm-link exchange sites. These free-for-all link exchange sites are where fraudulent specialists will submit your site. They may even be using banned-by-Google auto-submitter tools. Google does these to urge people to refrain from using keyword stuffed meta tags and focus on the real element that drives search engine positioning, the content.

Content is king. No website element is more important than content. A real internet marketing specialist will undoubtedly offer rewriting of your content or writing of new content for your website. He will make your content appealing and useful for internet users while at the same time being attractive to search engine spiders.

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Monday, January 11, 2010

Professional Salesman International

With the current financial crisis plaguing the economies of the world people have been very desperate in finding a stable and reliable source of income. And with mass worker layoffs everywhere people nowadays prefer having their own business than being employed which has fueled yet another great boom in the home-based business industry. But home businesses, just like all other businesses, need sales to survive and succeed, because SALES is the lifeblood of any enterprise. The reason why many home-based businesses fail is the fact that not everyone is a salesman. The race therefore is on towards becoming an professional salesman international.

Professional salesman international is an expert at utilizing the Worldwide Web most especially social media to generate large amounts of sales and bring steady growth to his home based business. The virtual universe is a much more convenient tool for marketing and promotions that real world tools because of its global reach and the speed and ease at which campaigns can be carried out.

A person of professional salesman international caliber utilizes social media as the main weapon of his arsenal. Social media is the latest and most revolutionary form of media that is engineered to be spread and communicated via social interactions made possible through publishing techniques having advance accessibility and scalability. Social media aims to evolve broadcast media monologues (one sender to many receivers) into social media dialogues (many senders to many receivers) with the help of the Internet and other web-based technologies and capabilities. The end goal of social media is to ultimately transform people from being merely content consumers into becoming content producers thus bringing the dream knowledge and information democratization into reality. Social media can also be described as a collection of Internet-based applications that create on the ideological and technological foundations of Web 2.0, and that permit the generation and exchange of user-created content. Businessmen also call social media as consumer-generated media and user-generated content. Social media utilization is believed to be a driving factor in the idea that the current period in time will be defined as the Attention Age. A professional salesman international is a master of social media and will definitely have what it takes to be a business leader in the coming of the Attention Age.

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